New Victoria Trailer from ITV

Much like the last ITV trailer for Victoria, this does not sell the show the way it should, I fear.

It’s not bad, per se. (It’s certainly better than the first clip the gave us.) But it does seem to put Victoria in a girlish, lightweight light. Perhaps for a UK audience the idea is to humanize a grand dame whose latter years portrait looms large in their imaginations. But for Americans, this is not going to sell the show int he same way. After all, Downton Abbey had a proud feminist streak throughout, and PBS understood that was part of the appeal. I’d like to see how they recut this.

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